Foto: Anne Valeur

Foto: Anne Valeur

Si hei til Miriam, en av årets mest spennende nye artister.

 
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Miriam Mwanga, eller enkelt og greit "Miriam" er et spennende stjerneskudd vi er veldig glade for å få jobbe med. Hun slipper debutsingelen "Off That Thing" 15. juni som virkelig viser frem hennes sans for minneverdige pop-hooks og uredde produksjonsvalg.

Singelen følges med to slipp i sommer før debut-EPen slippes høsten 2018.

"Off That Thing" er produsert av Benjamin Giørtz (Kid Astray, Erik Hassle), mikset av Jonas Kroon (Cezinando, Amanda Delara, Anna of the North) og mastret av Morgan Nicolaysen.

Hør "Off That Thing" og to kommende spor under:

Utfyllende informasjon på engelsk:

Project background and summary

Miriam could've easily stood out from the mass by her exceptional vocal talents alone, but the gifted 23 year old has carved out her own unique musical space in on the fringes of pop, r'n'b and club music. With her cheeky neon glittering debut single, "Off That Thing", she immediately sets the tone for her upcoming EP, out this fall: a varied mix of smooth r'n'b, sassyness and pure pop hooks.

Miriam is a breath of fresh air amongst Norwegian topliners!
— Alexander Pavelich, By:songs

Having collaborated with Norway's top songwriting talent for the last year, and being handpicked for Oslo's By:songs, there's no denying Miriam's place on the musical map in 2018. 

2018 objectives

  • Establish Miriam as one of Norway's most exiting newcomers.
  • Key tastemaker blog mentions
  • Norwegian mainstream radio rotation.
  • Select International spot radio plays.
  • Select national showcase festivals.
  • Grow Miriam's social channels, building up under her fun, inviting, unpretentious tone of voice.

Assets

FINAL MASTER (WAV)

FINAL COVER ART

LYRICS

PRESS PHOTOS (Anne Valeur) PS! Please clear usage in advance.

Miriam has a clear graphical identity that we're establishing before the release of the EP with single covers, photos, ads and social media assets all encompassing a uniform language that underlines the music.

Her logo is simple and minimalistic, but allows us to use strong coloring and contrast other graphical elements or photos.

 
 Miriam logo style study

Miriam logo style study

 

In advance of the EP release, we've taken a series of photos with Anne Valeur that further establishes Miriam's style and esthetic.

 
 

Additional assets include live renditions plus video content in advance and following the release of the track. Forthcoming assets include music video and remixes.

Single cover examples above.

Audience

Miriam's audience, is young, fun-loving, politically aware and mostly female. On her personal Instagram account she has over 7300 followers and regularly posts fun, relatable pictures of herself and her friends as well as music, memes and snippets from the studio.

Å ta bilde med skjørt, sittende .... #ekstremsport🚀

Et innlegg delt av Miriam (@miriammwanga)